Fatties baby look up male for The mg experience
It was founded by the MG factory in in the UK. The MGCC in India aims to become a close-knit community, where vintage or modern MG car owners can come together to exchange spares for old cars, a bit of banter, and most importantly, to share their stories.
When it comes to selling cars, innovation is as important as a good product, competitive pricing, etc.
Now, this can take a variety of forms, such as mobile showrooms. While mobile showrooms are definitely not a novel concept, the fact remains that they are a popular means to extend a brand's reach into the far corners of the country and, consequently, better sales.
So, as you might expect, MG Motor Indiaa brand that arrived here only earlier this year and is obviously seeking to expand its reach, has launched a mobile showroom. Christened 'MG Experience on Wheels', the British carmaker's new showroom will traverse across the country, allowing the company to engage with potential buyers in areas where it currently doesn't have a formal presence. MG Experience on Wheels will help us expand our reach further and garner customer interest in markets where our showrooms are not yet present.
The aim is, the carmaker explained, to endeavour to deliver an experience that is at par with what the experience offered at any run of the mill MG Motor dealership in India. To that end, the new showroom will bring together facets of both real-time car buying experience and digital-based experiences.
Among other things, visitors will be able to configure the MG Hector SUV, with accessories and all, via an interactive digital terminal. The company reiterated that the goal of its latest endevour is to gain access to a wider audience base in newer markets such as the ones in semi-urban and rural areas in tier 2 and tier 3 cities.
This, it added, is vital for establishing the brand as a ificant player in the country's burgeoning SUV market. Follow Times Drive for all updates on Bike News Car Newslatest auto newscar reviewsbike reviewsand more fun content.
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MG Motor India's latest endeavour will seek to expand the brand's reach to tier 2 and tier 3 cities in India as well as establish it as a crucial name in the country's SUV market. Delhi-Haryana water war: SC dismisses Delhi govt''s contempt plea over water supply issue.
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